B2B Promotional Campaign Delicious Dairy – dairy exports to China, Vietnam and the UAE

B2B Promotional Campaign Delicious Dairy – dairy exports to China, Vietnam and the UAE VLAM has submitted the three-year EU promotional programme Delicious Dairy for 2027–2029. These specifications cover the development and implementation of a generic B2B promotional campaign for European dairy exports to China, Vietnam and the United Arab Emirates, comprising the following activities: public relations, website and social media, advertising, communication materials, and communication around trade fairs and B2B meetings. The indicative project estimate for this communication contract is EUR 1,180,600 including VAT (or 975.702,5 euro excluding VAT) over three years. Stand construction, stand space, other trade fair costs, independent impact measurement and VLAM’s own project coordination fall outside this contract. The award and implementation are conditional on the award of European co-financing. See the technical specifications for the scope and deliverables.